Indrorobotics - Branding, Logo Development, Website Development, Key Messaging
We loved working with Glenda Miller on this project. It was one of 3 websites that we built simultaneously for the company’s parent company, www.indrocorp.com and including the new website for their sister company, www.stratocom.com.
The original website had a complicated backend system and the front end was not doing a good job of showcasing the brilliant technology and service offering that the company’s CEO, Phillip Reece had worked to build.
There was a huge opportunity to work on the Information Architecture of the website to highlight their services, technology and resources in a way that would make it easier for their end user to find the information they were looking for.
Being a drone company, Indrorobotics had an amazing inventory of existing video footage which we leveraged as the main visual story above the fold on the homepage. We also scoured the company’s database of images to find photography that would exemplify their service offerings.
The only other text on the home page was a strong Key Message statement that we developed with the client to share the company’s offerings and differentiators in an authoritative tone.
“I cannot say enough about my experience thus far with Suzette and SWAY Creative! I give the highest level of recommendation and look forward to our continued relationship!”